We’re excited to announce that Albertsons Media Collective is bringing first-party shopper signals directly to YouTube and third-party inventory in 𝗗𝗶𝘀𝗽𝗹𝗮𝘆 & 𝗩𝗶𝗱𝗲𝗼 𝟯𝟲𝟬. 𝗪𝗵𝗮𝘁 𝘁𝗵𝗶𝘀 𝗺𝗲𝗮𝗻𝘀 𝗳𝗼𝗿 𝗯𝗿𝗮𝗻𝗱𝘀: 📡 𝗛𝗶𝗴𝗵-𝗩𝗮𝗹𝘂𝗲 𝗥𝗲𝗮𝗰𝗵: Activate Albertsons Companies' shopper audiences across YouTube’s unmatched scale. ⚙️ 𝗦𝗺𝗮𝗿𝘁𝗲𝗿 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻: Leverage Google AI to maximize ROI across the entire shopper journey. 📈 𝗣𝗿𝗼𝘃𝗲𝗻 𝗥𝗲𝘀𝘂𝗹𝘁𝘀: Close the loop with SKU-level sales reporting for precise, actionable attribution. Read more here: https://goo.gle/4eLCX99
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Introducing Google Marketing Platform, a unified advertising and analytics platform for smarter marketing and better results. Learn more at g.co/marketingplatform
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Headed to Miami for #Possible2026? So are we. 🌴 Join Google Marketing Platform at Possible from April 27-29 as we gear up for some exciting announcements. Stay tuned — you won’t want to miss what’s coming next.
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Our best AI for your best ROI ⚡The #GoogleNewFront2026 highlights are here. We’re supercharging Google Marketing Platform with the latest Gemini models to deliver: ✅ 𝗟𝗶𝘃𝗲 𝗦𝗽𝗼𝗿𝘁𝘀 𝗕𝗶𝗱𝗱𝗮𝗯𝗹𝗲 𝗦𝘂𝗶𝘁𝗲: Drive performance during peak sports moments with tools that ensure ads are optimized and served smoothly. ✅ 𝗖𝗼𝗻𝗳𝗶𝗱𝗲𝗻𝘁𝗶𝗮𝗹 𝗣𝘂𝗯𝗹𝗶𝘀𝗵𝗲𝗿 𝗠𝗮𝘁𝗰𝗵: Combine first-party data with signals from CTV and streaming publishers without heavy lifting. ✅ 𝗔𝗱𝘀 𝗔𝗱𝘃𝗶𝘀𝗼𝗿: Get help across every campaign stage, from setup to tailored insights to customized reporting. Didn’t catch the live stream? Check out the full keynote here → https://goo.gle/4mxjJGc
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The future of Display & Video 360 and The Gemini advantage took center stage at #GoogleNewFront2026. Explore the industry’s reactions to the unveiling of new AI-powered features for live sports bidding, CTV attribution, buying YouTube inventory, and more. Marketing Brew: https://goo.gle/4bXgUcL ADWEEK: https://goo.gle/4bItNHo The Tech Buzz: https://goo.gle/4bMERn2 MediaPost: https://goo.gle/4lPCK6p AdExchanger: https://goo.gle/4drPEWf
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𝗧𝗵𝗲 𝗚𝗲𝗺𝗶𝗻𝗶 𝗮𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲 𝗶𝘀 𝗵𝗲𝗿𝗲. At #GoogleNewFront2026, we didn't just talk about the future, we launched it. 🚀 We’re 𝘀𝘂𝗽𝗲𝗿𝗰𝗵𝗮𝗿𝗴𝗶𝗻𝗴 Google Marketing Platform with the latest Gemini models to transform how brands connect with their audiences and unlock high value. From 𝗔𝗱𝘀 𝗔𝗱𝘃𝗶𝘀𝗼𝗿's agentic campaign management to our 𝗟𝗶𝘃𝗲 𝗦𝗽𝗼𝗿𝘁𝘀 𝗕𝗶𝗱𝗱𝗮𝗯𝗹𝗲 𝗦𝘂𝗶𝘁𝗲, we’re giving you the ultimate competitive edge to show up exactly where (and when) it matters most. Watch the full keynote to see the Gemini-powered evolution ➡️ https://goo.gle/4v1Hudf
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“This isn’t a time to rely on old playbooks. This is a time to build new playbooks… and optimize toward what’s actually driving results.” With 90 million hours per day spent watching and shopping videos, Kroger has become the first US retailer to take its first-party SKU-level purchase signals into YouTube, linking what people watch directly to what they buy – in a retail first that removes some much-needed guesswork from retail media. We sat down with Christine Foster from Kroger Precision Marketing to find out how the convergence of retail audiences and streaming is supercharging brand growth ⚡ #sponsored #AllMediaIsCommerceMedia
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We supercharged our Marketplace with the intelligence and processing power of our latest AI-powered models. By leveraging Gemini to analyze vast data sets, you can: 💡 Understand your historical campaigns. 👤 Match them to live customer signals—instantly. ▶️ Get unified inventory that predicts behaviors and creates tailored media packages. Eliminate the headache of fragmentation and manual inventory selection. With the 𝗚𝗲𝗺𝗶𝗻𝗶 𝗮𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲, you can unlock value before your ads even go live → https://goo.gle/3Qc9WJo
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Marketers, are you ready for the next wave of commerce media? Google’s Commerce Media Suite is bringing brands and retailers together in the tools you already know: Display & Video 360, Search Ads 360, and Google Ads. Check out the top takeaways from Google NewFront and Shoptalk last week ➡️ https://goo.gle/4v3o7ka
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Where is the future of commerce media headed? 🛒📺 𝗧𝗵𝗲 𝗰𝗼𝗻𝘀𝗲𝗻𝘀𝘂𝘀: The "siloed" era of commerce media is over. It’s time for one connected consumer journey. We went behind the scenes at Shoptalk’s Marketing & Media Stage to discuss the next wave of commerce media with leaders from Kroger and Google. Here’s what we heard👇
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High-fidelity reach meets AI-powered precision. 🎯 At this year’s #GoogleNewFront2026, we showcased how the Gemini advantage accelerates buying and measurement across Google Marketing Platform. See how our unified ecosystem drives verifiable value → https://goo.gle/4sFMoLw
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